Listings make your first impression to a home buyer on the Internet

First impressions are everything on the internet.  While it is important to have a great looking web site because people do sometimes go there first.  There is one reason consumers search on the Internet and it is to look at LISTINGS……………nothing else.
So what do you need to do to make it easy for home buyers to see listings on your web site and call you?

1. Your listing displays better WOW your consumer and make them want to see more.  If your IDX looks like it did 5 years ago, you are losing people that come to your web site.
2. Google recognizes your listings as unique pages.
3. You have prominent calls to action on every listing page.
4. You have other important local information on each listing - not just what is in the MLS.

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  2011 Home Buyer Facts from NAR - http://www.realtor.org/field-guides/field-guide-to-quick-real-estate-statistics

• 90% of all buyers start their search on the Internet
• First-Time vs. Repeat Buyers:
• First-time buyers: 37%
• Repeat buyers: 63%
• Median age of first-time buyers: 31
• Median age of repeat buyers: 53
• Actions taken as result of Internet home search:
• Walked through a home viewed online: 63%
• Found agent used to search/buy home: 10%
• Drove by/viewed a home: 63%
• Information sources used in home search:
• Internet: 88%
• Real estate agent: 87%
• Yard sign: 55%
• Open house: 45%
• Newspaper ad: 30%
• Home book or magazine: 19%

About Constellation Web Solutions (CWS) and BIRDVIEW (BV):
For over 15 years, CWS and BV have led the real estate software industry with exceptional innovation and service.  By combining forces CWS/BV now gives real estate clients everything they want and have been missing in the marketplace.  Imagine a real estate software company that prides itself and service and retaining clients for life, that has regular product fixes & constant new release cycles with frequent client  communication and based 100% on client satisfaction
BIRDVIEW - 101 West 22nd Street - Suite 202 - Lombard, IL 60148 - 877.247.3843 x.400

Important facts to know about BIRDVIEW now that we're a part of Constellation Web Solutions

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Is BIRDVIEW still going to be known as BIRDVIEW?
BIRDVIEW has been in the real estate marketing business for 15 years, and has a pristine name in the industry and it's a name we want to keep.  BIRDVIEW is a brand of Constellation Web Solutions and we will continue to use the brand name in the marketplace for the foreseeable future.  

What changes will I see going from BIRDVIEW to Constellation?
Constellation Web solutions is a leader in real estate software, and the biggest difference you will see is a strong commitment to software and service.  Constellation Web Solutions is committed to keeping clients for life and innovating new software applications. 

When can I expect to see changes, updates, fixes etc.?
We are taking the month of June as an evaluation month to really qualify all the open projects and issues, and prioritize a work schedule.  What you will see is regular release cycles, more client communication, and more resources.

What is Constellation Web Solutions specialty?
We work with 4 of the top 10 brokerages in the United States providing customized software solutions.  Our strength is in building effective software and customer service this includes MLS data processing, innovation of mobile solutions and much more. 

Constellation Software Acquires Birdview

Constellation Software Acquires Birdview

Thursday, May 31, 2012

Constellation Web Solutions Inc. welcomes the staff and customers of Birdview into the fold! This is an exciting time for CWS as the premier provider of technology solutions to real estate brokers and agents gets bigger...and better.

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Have a look at the press release:
TORONTO, ON, MAY 31, 2012 - Constellation Software Inc. (“Constellation”) (TSX: CSU) today announced that its wholly-owned business unit, Constellation Web Solutions, Inc., has purchased the assets of Birdview.com, Inc.(“Birdview”). The acquisition expands Constellation’s market presence in online marketing for residential real estate brokerages, offices, teams and agents.
Headquartered in Lombard, Illinois with customers across the United States, Birdview is a leading provider of web sites, lead management and lead generation solutions for the residential real estate industry. Its market leading solutions include OfficeSiteTM for real estate brokerages, TeamSiteTM for teams of agents and AgentSiteTM for individual agents. Features include IDX listings, lead management and e-mail marketing. TrafficAccelerator is Birdview’s second generation traffic and lead generation product.

“We continue to invest in new products and services in the residential real estate industry”, says Dexter Salna, President of Constellation Web Solutions. “Constellation continues to provide excellent support and services to help our customers successfully run their business now and in the future. We welcome the customers and employees of Birdview to the Constellation family.”
Constellation Web Solutions provides web sites, integrated voice response systems and mobile solutions to a nationwide customer base including 4 of the top 10 US Brokerages. The addition of Birdview’s products and customers will further extend Constellation’s reach beyond its traditional base of large enterprise customers to midsized brokers, offices, teams and agents.

About Constellation Web Solutions
Constellation Web Solutions, a part of Constellation Homebuilder Systems, is a real estate marketing company that provides industry leading top real estate websites, mobile technologies, interactive voice response systems, and home builder marketing services. We work with our customers to define strategies and implement innovative ways to grow their businesses by combining strategy, technology and real estate marketing to provide the best real estate websites available. Our proven track record of award winning real estate website designs coupled with our lead generating tools provides you with a single source for real estate marketing. If your needs are for real estate website designs, interactive voice response systems, or real estate mobile marketing solutions we have you covered. We have a successful 25 year history and an impressive client list. But what sets us apart is our ability to embrace emerging trends and apply new rules of marketing in ways that meet tomorrow's business demands. You can see it in the work we do. You can feel it in the enthusiasm our people bring to every challenge. Our Solutions generate results.

About Constellation Software Inc.
Constellation’s common shares are listed on the Toronto Stock Exchange under the symbol “CSU”. Constellation Software is an international provider of market leading software and services to a number of industries across both the public and private sectors. The Company acquires, manages and builds vertical market software businesses that provide mission critical software solutions to address the specific needs of its customers in those industries.

For further information:
Aaron Nummerdor
General Manager
(425) 636-6930
anummerdor@constellationws.com
http://www.constellationws.com/

Thomas Demos
Sales and Marketing Manager
(630) 925-4700 Ext. 199
tom@birdview.com
http://www.birdview.com/