7 Tips for Developing Your USP - E-Myth Worldwide
The ubiquitous business slogan, or tagline, is familiar to everyone. From Nike’s “Just Do It.” to the classic “got milk?” of the California Milk Processor Board, we all carry these phrases around in our heads along with commercial jingles and corporate logos. But the USP, when the concept was originally...
7 Tips for Developing Your USP - E-Myth Worldwide
7 Tips for Developing Your USP - E-Myth Worldwide
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